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St. Louis Pride, Every Day

The fleur-de-lis isn't just a symbol. It's a way of life. Our Fleur-de-Lis Collection brings together St. Louis headwear and accessories built for everyday wear, not just one Tuesday in February.

  • Crafted from organic, recycled materials
  • Designed to be worn year-round from rooftop hangs to game days
  • Subtle enough for the office, bold enough for the block party

Celebrate where you're from without trying too hard. That's the St. Louis way.

Common questions

Why the fleur-de-lis?
It's on the city flag and has been a St. Louis symbol since the city's French founding in 1764. It's the most St. Louis thing you can put on a hat without spelling out the name.

Which fleur-de-lis hat should I get?
For a relaxed, everyday cap, go with a low profile organic dad hat. For a sharper look, go with a mid profile style. For workouts and summer, the recycled active snapback or visor is lighter and dries fast.

How do they fit?
Hat size 7 1/8, adjustable up or down. A small fit version is available on select styles. See Hats 101.

How do I wash a fleur-de-lis hat?
Top rack of the dishwasher with mild soap, no heat-dry. Full instructions are in How should I wash my hat?

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